Privacy Policy
LAST UPDATED: JULY 31, 2026
Introduction
Brisa Bay (“we,” “us,” “our,” or “Company”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and interact with us. Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site.
ON THIS PAGE
1. Information We Collect
We collect information in various ways, including:
1.1 Information You Provide Directly
Account Registration: Name, email address, phone number, date of birth, and address when you create an account.
Age Verification: Government-issued ID or other proof of age to verify you are 21 years or older for purchase of alcoholic beverages.
Order Information: Billing address, shipping address, payment method, and purchase history.
Customer Service: Communications with our support team, including emails, chat messages, and customer feedback.
Marketing Communications: Preferences regarding promotional emails, newsletters, and special offers.
Voluntary Information: Comments, reviews, testimonials, or other content you choose to submit.
1.2 Information Collected Automatically
Cookies: Small data files stored on your device that track browsing patterns, preferences, and login status.
Web Beacons & Pixels: Tracking technologies that monitor how users interact with our Site.
Log Data: IP address, browser type, operating system, pages visited, time spent, and referring website.
Device Information: Device type, unique device identifiers, and mobile network information.
Location Data: Geographic location based on IP address or GPS coordinates (with your consent).
Store Locator Searches: When you type a place into our store locator, that text is sent to Photon (photon.komoot.io), an open-source geocoding service, to turn it into map coordinates. We never send your name, email, or account details with it. Map tiles are served by OpenStreetMap. If you use the “near me” button, your device shares GPS coordinates with the page to sort stockists by distance — those coordinates stay in your browser and are never sent to us or stored. We do record which searches found no nearby stockist, so we know where to expand; that record contains the place searched and how far the nearest shop was, never your location or anything identifying you.
Analytics: User behavior data collected through Google Analytics and similar tools to understand usage patterns.
2. How We Use Your Information
We use the information we collect for the following purposes:
2.1 Core Business Operations
Process and fulfill orders, including age verification and payment processing.
Manage your account and provide customer support.
Send transactional communications (order confirmations, shipping notifications, receipts).
Verify your age and legal eligibility to purchase alcoholic beverages in compliance with federal and state law.
2.2 Marketing & Communications
Send promotional emails, newsletters, and special offers (only if you have opted in).
Notify you of updates, product launches, and other news about Brisa Bay.
Personalize your experience based on your preferences and browsing history.
2.3 Analytics & Improvement
Understand how users interact with our Site to improve functionality and user experience.
Analyze trends, traffic patterns, and user behavior.
Troubleshoot technical issues and maintain Site security.
2.4 Legal & Compliance
Comply with federal, state, and local alcohol laws and regulations.
Detect and prevent fraudulent transactions, illegal activities, and security violations.
Enforce our Terms of Use and other agreements.
Comply with legal requests from law enforcement.
5. Your Rights & Choices
5.1 Access & Correction: Request a copy of your personal data or update inaccurate information.
5.2 Opt-Out of Marketing: Unsubscribe from promotional communications by clicking “unsubscribe” in any email or by contacting us.
5.3 Deletion: Request deletion of your account and personal data, subject to legal retention requirements.
5.4 Do Not Track: Some browsers include Do Not Track features; we honor these signals to the extent legally required.
6. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, and resolve disputes. For example:
Account information is retained while your account is active and for a reasonable period afterward.
Age verification records are retained to comply with alcohol sale regulations.
Transaction records are retained for accounting and legal purposes.
7. Data Security
We implement reasonable security measures to protect your information, including encryption, secure payment gateways, and restricted access controls. However, no data transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
8. Children’s Privacy
Our Site is intended only for users 21 years of age or older. We do not knowingly collect information from minors. If we become aware that a minor has provided personal information, we will delete that information immediately.
9. Regulatory Compliance (GDPR & CCPA)
9.1 GDPR (European Users)
If you are located in the EU, you have rights under the General Data Protection Regulation, including the right to access, correct, delete, and port your data. Our legal basis for processing is typically your consent or our legitimate business interests.
9.2 CCPA (California Users)
If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA), including the right to know, delete, and opt-out of the sale or sharing of your personal information. We do not sell your information without explicit consent.
10. Changes to This Privacy Policy
We reserve the right to modify this Privacy Policy at any time. Changes will be effective immediately upon posting to the Site. Your continued use of the Site following the posting of changes constitutes your acceptance of the updated Privacy Policy.
11. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:
Please allow 5-7 business days for a response to your privacy request.